5th March 2014

DYED AND TRUE: THE SECRET BEHIND THE BEST COLORS OF THE SEASON
This spring at Bonobos, we’re happy to be launching the Garment Dyed Chinos and our Garment Dyed Shirts. Catchy names, admittedly, but what do they mean? Well, if you’ve ever colored Easter eggs, made a tie-dye tee shirt, or just left a pair of bright red boxers in the wash with your whites, then you already have some familiarity with the basic tenets of the dyeing process. Essentially, it’s a way of taking neutral-colored fibers and imbuing them with long-lasting color. But what you may not have realized is that there are different ways of doing it. So here’s the skinny. [[MORE]]   Yarn dyeing is a process of dipping the actual cotton or wool yarn into a pigment, soaking it, and then weaving it into cloth. Fabric dyeing, on the other hand, involves giving whole bolts of cloth the inky plunge.   But garment dyeing—that just might be the most intriguing option of all, because it involves subjecting an entire finished garment to the dye process. Just imagine a pair of white pants being dunked in a dye vat, left to soak, and then hung to dry. The final product will be garment dyed.   And the results speak for themselves. Garment dyed clothes naturally have a more broken-in, authentic look and feel. The tones have a unique richness to them, with subtle variations in shade that really make a piece come alive. Additionally, garment dyed clothes tend to have a worn-in softness to them, like they’ve been your old standby for quite some time.   To see what we mean, just check out our Garment Dyed Chinos or Garment Dyed Shirts. And, as you may have learned from that troublesome pair of bright red boxers, you might want to think twice before trying this at home.   Just kidding. DYED AND TRUE: THE SECRET BEHIND THE BEST COLORS OF THE SEASON
This spring at Bonobos, we’re happy to be launching the Garment Dyed Chinos and our Garment Dyed Shirts. Catchy names, admittedly, but what do they mean? Well, if you’ve ever colored Easter eggs, made a tie-dye tee shirt, or just left a pair of bright red boxers in the wash with your whites, then you already have some familiarity with the basic tenets of the dyeing process. Essentially, it’s a way of taking neutral-colored fibers and imbuing them with long-lasting color. But what you may not have realized is that there are different ways of doing it. So here’s the skinny. [[MORE]]   Yarn dyeing is a process of dipping the actual cotton or wool yarn into a pigment, soaking it, and then weaving it into cloth. Fabric dyeing, on the other hand, involves giving whole bolts of cloth the inky plunge.   But garment dyeing—that just might be the most intriguing option of all, because it involves subjecting an entire finished garment to the dye process. Just imagine a pair of white pants being dunked in a dye vat, left to soak, and then hung to dry. The final product will be garment dyed.   And the results speak for themselves. Garment dyed clothes naturally have a more broken-in, authentic look and feel. The tones have a unique richness to them, with subtle variations in shade that really make a piece come alive. Additionally, garment dyed clothes tend to have a worn-in softness to them, like they’ve been your old standby for quite some time.   To see what we mean, just check out our Garment Dyed Chinos or Garment Dyed Shirts. And, as you may have learned from that troublesome pair of bright red boxers, you might want to think twice before trying this at home.   Just kidding.

DYED AND TRUE: THE SECRET BEHIND THE BEST COLORS OF THE SEASON

This spring at Bonobos, we’re happy to be launching the Garment Dyed Chinos and our Garment Dyed Shirts. Catchy names, admittedly, but what do they mean? Well, if you’ve ever colored Easter eggs, made a tie-dye tee shirt, or just left a pair of bright red boxers in the wash with your whites, then you already have some familiarity with the basic tenets of the dyeing process. Essentially, it’s a way of taking neutral-colored fibers and imbuing them with long-lasting color. But what you may not have realized is that there are different ways of doing it. So here’s the skinny.
 
Yarn dyeing is a process of dipping the actual cotton or wool yarn into a pigment, soaking it, and then weaving it into cloth. Fabric dyeing, on the other hand, involves giving whole bolts of cloth the inky plunge.
 
But garment dyeing—that just might be the most intriguing option of all, because it involves subjecting an entire finished garment to the dye process. Just imagine a pair of white pants being dunked in a dye vat, left to soak, and then hung to dry. The final product will be garment dyed.
 
And the results speak for themselves. Garment dyed clothes naturally have a more broken-in, authentic look and feel. The tones have a unique richness to them, with subtle variations in shade that really make a piece come alive. Additionally, garment dyed clothes tend to have a worn-in softness to them, like they’ve been your old standby for quite some time.
 
To see what we mean, just check out our Garment Dyed Chinos or Garment Dyed Shirts. And, as you may have learned from that troublesome pair of bright red boxers, you might want to think twice before trying this at home.
 
Just kidding.

Source: bonobos.com

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24 Notes

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